Reaching your customer’s inbox is the most personal way to communicate – they gave you permission to contact them, and they will read your correspondence attentively. That’s why, according to the Direct Marketing Association, the ROI on email campaigns for e-commerce is over 4,000%. Are you taking advantage of the opportunity to make sure your brand is front of mind next time they make a purchase decision?
It’s easy to blast emails to a list of email addresses, but it takes expertise to actively engage your recipients. We’ll design a template to ensure your communications look professional and on-brand, make sure effective links within your messages drive traffic to your website, develop calls-to-action to increase your ROI, and help grow your social media following. On the backend, we’ll tell you who opened your messages and where they clicked, perform A/B testing to better understand your audience, and use your data to help you hone your marketing messaging each time.